Casey Neistat impacts on Youtube
Youtube is changing from a platform where people posted cat videos to a platform for people to showcase their talents. One of the many people who have helped to change this idea is Casey Neistat. Casey introduced a style to youtube that has exploded. Taking what he knew from working as a professional filmmakers and bringing it to a level that makes his videos feel like an average day. His popularity has been built on vlogs, a video blog, where he takes footage all throughout his day and finds a theme to tell a story.
This has changed Youtube because it made quality popular. Youtube is not known for its amazing video quality, it’s know for people who upload anything they want. But by having someone who wants to make a video of what his life is like, but to do it in the best way possible created an atmosphere where quality was valued over quantity. Casey used entry level cameras, microphones, and editing software to get full HD video while telling the story of an average day.
People loved it, he made his ride to work exciting, going to the airport was fun, you wanted to go on a run after watching his videos. Riding an electric skateboard through the streets of New York, or what it looks like to fly first class is something that most people don’t experience but Casey put it in his videos. This has encouraged others to try and show sides of their life that is the norm for them but may not be the norm for others and to do it well.
The growth of Casey’s channel exploded, he went from having 500 thousand subscribers to having over 6 million subscribers on his channel. But Casey is not the only Youtuber that is seeing growth on his channel. Others are seeing a huge wave of subscribers because people enjoy a well crafted video. People want to be entertained, by having videos that show visually stunning imagery helps to keep people on channels.
Casey was not the first person to introduce this idea, he was the one who successfully changed people’s mindset. People are taking this idea and pushing themselves to produce better and more complex stories to share with people. It has changed Youtube to a platform that is taken more seriously and place where people can make a living by posting videos.